America's Next Great Restaurant premiered on NBC on March 6, 2011. A panel of some of the most important names in both the dining and business worlds who will ultimately select the winner. These individuals will invest their own money in the final restaurant chain, and will have a huge stake in the game's winner. These larger-than-life personalities will offer the hopeful restaurateurs their expertise, support -- and the kind of tough love it will take to overcome great odds. Ultimately, after much-heated debates, the panel will choose the winning concept and decide which idea will become America's newest restaurant chain. Thousands of ideas will be narrowed down and then each week the investors will put the chosen few through rigorous challenges to discover which contestant's concept has the greatest potential for success. The stakes have never been higher for the contestants and the investors. One contestant's dream will become a reality.